CD Packaging Solutions

Forward Looking CD Packaging Questions

When it comes to packaging, it pays to ask, and answer, as many questions as possible early in the process. The less surprised when you get to the manufacturing process, the less money will be wasted. Ask questions of your potential clients (focus groups), your distributor, and possible retailers.

Ask and answer as many questions (issues) as possible.

Managers must know about your precious client, and the retailer, prior to finalizing on a package design. Think about a couple of the following issues:

The customer is king. Discover the attributes that appeal to the customers you are targeting. Kids like bright and shiny and the over fifty set might be more interested in issues like the size of print on the package. Find a way to please all customers in your targeted demographics.

Keep up with trends. Creative new products have the advantage in the marketing world and so do new packaging styles.

Security in packaging is becoming increasingly important. Talk to your distributor and retail outlet to see find out the latest trends.

If you do business with the Wal-Mart’s of the world, you must understand their requirements. Discuss your packaging and display specifics.

With a lot of choices for packaging cd and dvd merchandise, you will not go wrong keeping your customers, the retailer, and any distribution channel, in mind at each level of the design task.

Take a look at our cd packaging and software packaging pages & Packaging for 2006 | Media Packaging Ideas | Software Packaging Design | Media Packaging for 2006

“Software suppliers are trying to make their software packages more 'user-friendly' Their best approach, so far, has been to take all the old brochures, and stamp the words, 'user-friendly' on the cover” - Bill Gates